3 years ago I did a Q&A with Roger Dooley. Here is the frank discussion with Roger Dooley, best selling author and industry thought-leader in persuasion marketing, where we share experiences of company culture, customer centricity and experimentation within brands big and small.

Other Q&A Sessions

• Brian Massey & Paul Rouke on Customer-Centricity

• Peep Laja & Paul Rouke on Customer-Centricity

• Talia Wold & Paul Rouke on Customer-Centricity

• Michael Aagaard & Paul Rouke on Customer-Centricity

• Andre Morys & Paul Rouke on Customer-Centricity

• David Darmanin & Paul Rouke on Customer-Centricity

Resources

• Customer-Centricity Maturity Model

• Customer-Centricity Maturity Audit

• Customer-Centricity Training Programme