A frank discussion between Paul Rouke, former CEO of PRWD, and André Morys, CEO of WebArts in Germany, sharing experiences of company culture, customer centricity and experimentation within brands big and small.

Other Q&A Sessions

• Brian Massey & Paul Rouke on Customer-Centricity

• Peep Laja & Paul Rouke on Customer-Centricity

• Talia Wolf & Paul Rouke on Customer-Centricity

• Michael Aagaard & Paul Rouke on Customer-Centricity

• Roger Dooley & Paul Rouke on Customer-Centricity

• David Darmanin & Paul Rouke on Customer-Centricity

Resources

• Customer-Centricity Maturity Model

• Customer-Centricity Maturity Audit

• Customer-Centricity Training Programme